Product Is Hard Svpg Box Set: Includes Inspired, Empowered, Loved, and Transformed

In today's fast-paced tech world, building successful products requires a deep understanding of the product operating model. Many companies struggle to bridge the gap between innovative ideas and market-ready solutions, leading to missed opportunities and products that don't resonate with customers.

The Product is Hard SVPG Box Set offers a comprehensive collection of insights from leading product experts. This set delves into the core principles of creating and marketing tech products that customers love, empowering teams and leaders to achieve extraordinary results. It provides a roadmap for transforming product development processes and fostering a culture of innovation.

This essential collection includes four influential titles: INSPIRED: How to Create Tech Products Customers Love, EMPOWERED: Ordinary People, Extraordinary Products, LOVED: How to Rethink Marketing for Tech Products, and TRANSFORMED: Moving to the Product Operating Model. These books are invaluable resources for product teams, product leaders, product marketing managers, and change-driving executives seeking to elevate their product strategy and execution. Discover critical lessons learned from top product companies worldwide.